Taka

Art
CHALLENGE

Taka Restaurant in Asbury Park, NJ wanted a character of owner/chef Takahiro Hirai to be used in advertising, menus and marketing materials.

SOLUTION

In creating the character of “Taka” we exaggerated his physical features, simplifying details by referencing the artwork of Japanese anime and playful qualities of “Alessi” modern doll-like figurines.

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