Pucker is Kristina Bannon’s take on boardwalk staples – lemonade and french fries. She wanted the image to reflect the sea and sun…young and fun that would appeal to all.
We came up with a name that was slightly suggestive and fun “Pucker” and renamed the fries “BeachFries.” Once the artwork was created, word and image came together. Simple, clean and fun. Kristina told us, “I still get excited every time a customer takes a picture in front of our logo. It’s the ultimate form of flattery. It’s great to see and hear people react positively to our brand for the first time.”